

Pharma Co. Product Team Building Event
Event Theme: "Equipped for Victory"
The Brief:
Our mission was to transform, motivate, excite, enthuse and up skill the Product team so that victory was achieved in the war for market dominance. The mission was achieved by the following event over 2 days at Brooklodge in Wicklow.
Day 1 - Morning: SHORT SHARP SHOCK!!!!!
The team began the day with simulated Military activity... It was nothing like anything they had ever experienced before!!!
This event was 2 hours long and had 4 phases as follows:
- Hostage Capture
- POW Camp
- Escape and Evade
- Ambush on enemy forces
Afternoon: Alpha 2 Bravo Challenge
This multi- activity phase combined several unique team zones on a private mountain in the wilds of Wicklow. The goal was achieved through cooperation, strategy, using wits and clear communication. The group was divided into teams and different zones and all teams had to complete the objectives at each zone.
Zone 1 - GPS and off road driving
Zone 2 - Bridge Building Challenge
Zone 3 - Laser Skirmish
Evening:
Dinner took the format of the "Big Table" in a private dining room in the Strawberry Tree Restaurant at Brooklodge. The Singing Waiters then serenaded guests
Day 2 - Morning: Behind Enemy Lines
The Product Re-launch event took place in themed and decorated meeting rooms at the Hotel.
We added to the operational environment by redeploying the equipment used in the POW Camp such as the Ops Tent, Map Board, Military Radio, large Camouflage nets, Weapons, Ammo Boxes, and Vehicles etc. Lunch was enjoyed by all participants before departure, after a very satisfying event that met all objectives set and more!!!!
We provided the following services:
- Event concept design and execution
- Venue inspections, selection and management
- Team Building
- Event management and directing staff
- Props, decor and theming
- Safety equipment and clothing
- Client liaison and budgeting
Contact:
events@advantageico.com
t. +353 1 450 2422



